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Gwynn’s of Mount Pleasant Hosts MILLY Trunk Show Preview Party

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In partnership with downtown hotspot 492 and local distillery Striped Pig, Gwynn’s of Mount Pleasant hosted a MILLY Trunk Show Preview Party orchestrated by the team at Momentum Marketing. Guests enjoyed an exclusive fashion event featuring women’s contemporary designer brand, MILLY. Everyone sipped cocktails and nibbled on light bites proved by 492 and Striped Pig Distillery while previewing MILLY’s Fall 2016 collection on live models.

The event was intended to allow guests to discover the newest trends and silhouettes for the upcoming season, including styles available to shop at the MILLY Fall 2016 Trunk Show at Gwynn’s of Mount Pleasant happening today and tomorrow. Check out the details of the upcoming trunk show, and don’t forget to stop by Gwynn’s of Mount Pleasant to shop the MILLY looks!

MILLY Trunk Show
Friday, August 26 & Saturday, August 27
10am to 7pm at Gwynn’s of Mount Pleasant

Need help marketing your company in unique ways? Give Momentum Marketing a call at (843) 377-8450.

Cooper River Bridge Run Unveils 2017 Design Created by Charleston Artist Tate Nation

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We love working with the Cooper River Bridge Run, and we were so excited to attend the unveiling celebration of the 40th anniversary artwork last night at Alhambra Hall!

Julian Smith, Executive Race Director of the Cooper River Bridge Run (CRBR), unveiled the official artwork for the 2017 CRBR last night at a private ceremony. The winning design was created by Charleston artist, Tate Nation, who was also the 2017 People’s Choice winner. Nation’s design will be featured on all t-shirts, posters and promotional materials for the 10K, which will be held on Saturday, April 1, 2017. His colorful design gives a subtle nod to the Bridge Run’s 40th Anniversary, which will be a large part of this year’s events and festivities.

There were 68 eligible designs submitted this year. In July, approximately 8,000 people voted in the “People’s Choice” survey, where Tate Nation’s design received the most votes. As the People’s Choice winner, Nation’s design was considered among the top 10 designs at a private judging and was ultimately chosen as the official winner. Tate Nation will receive $1,000, 100 posters, 24 t-shirts, and countless recognition of being part of this award-winning 10K.

The Bridge Run auctioned off all other design entries at the ceremony to raise funds for the Bridge Run’s 16 benefitting charities.

The Cooper River Bridge Run gave a special thanks to the presenting sponsor, Boeing, the grocery store sponsor, Harris Teeter, and 2017 t-shirt sponsors, Michelob Ultra, Gildan, Jim ‘N Nicks, Johnson Moving and Storage, The Post and Courier, and Departure Media. Their generous support is invaluable in making the Bridge Run happen each and every year.

 

 

Need a team behind your business ready to share your good news with the press? Let Momentum Marketing help!

Preparing for a Golf Tournament

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We love spreading the word about Baker Motor Company’s fantastic selection of automobiles—from Rolls-Royce and Porsche to GMC and Cadillac. This week, Baker Buick GMC Cadillac partnered with Bulls Bay Golf Course in Awendaw to provide a Hole-in-One Car for the Club Car CPGA Pro-Official Championship. We enjoyed creating a partnership between the local automotive company and the golf course, organizing the details of this marketing opportunity, and developing signage to adorn the 2017 Cadillac XT5.

Even though this tournament consisted of many skilled, professional golfers, no one won the hole-in-one car this time, but over 150 players had the opportunity to check out the new Cadillac model.

Need help marketing your brand in unique ways? Give Momentum Marketing a call at (843) 377-8450.

Ashley Lanes Tavern Grand Opening Festivities

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Our team had such a great time celebrating Ashley Lanes Tavern‘s grand opening party on Friday. The Momentum staff joined over 300 guests for mile-high burgers, macaroni and cheese bites, Swig & Swine pulled pork, live music from Jump Castle Riot, $1 Jell-O shots, beer tastings, $2.50 bowling games, and more.

One lucky winner took home a concert package, inclusive of a meet-and-greet with Darius Rucker, two tickets to his upcoming Charlotte concert, and $200 in extra spending money, courtesy of Kickin’ 92.5.

To learn more about Ashley Lanes Tavern, check out this article on Eater Charleston.

Was your restaurant’s grand opening less than exciting? Let Momentum Marketing launch your business with style.

Welcome to Momentum Marketing, Spencer Willis!

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Our team is growing, and we’re so thrilled to be able to provide an even higher level of service to our clients. Our newest team member, Spencer Willis, is a graduate of the University of South Carolina and has dreamed of working and living in Charleston ever since he was a child. At USC, Spencer earned degrees in both advertising and media arts. In his career so far, he has managed many digital campaigns and has developed a keen ability to identify target audiences and determine the best methods of presenting information to the audience through display advertising.

Starting at Live 5 News, Spencer gained two years of digital media advertising experience in the Charleston market. Now, he continues his salt life dream by joining the Momentum team as our new Digital Marketing Coordinator.

Residing in the Charleston area, Spencer enjoys traveling, going to concerts, playing tennis with his friends, and trying new Lowcountry cuisine in his spare time.

We’re excited to have Spencer on board!

Does digital advertising seem overwhelming? Let Momentum Marketing help grow your business’s presence online!

{Blog Post by Kayla Duclos}

Friday Motivation

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A little inspiration to power through the end of this week:

“The way to get started is to quit talking and begin doing. ” – Walt Disney

 

Put the motivated team at Momentum Marketing to work for your business. Call us today at (843) 377-8450.

Momentum Client indiGO Auto Group Sponsors the St. Louis and Houston Maccabi Teams for the 2016 JCC Maccabi Games

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Our client, indiGO Auto Group, recently sponsored Houston’s Maccabi team traveling to the 2016 JCC Maccabi Games and the St. Louis Maccabi team attending the event in their hometown.

Every year since 1982, the Jewish Community Centers (JCC) of North America have hosted the JCC Maccabi Games, a gathering of more than 1,000 teenagers worldwide for a five-day athletic competition. The games provide an opportunity for Jewish youth to develop athletic talents and grow in a supportive environment. The goals of the event are to create a memorable and challenging week for participants and to instill the notions of mutual respect and sportsmanship—all while helping teens understand their Jewish identity and values. Throughout the JCC Maccabi Games, athletes compete with each other in a variety of sports while they learn empowering concepts of Jewish heritage: Rachmanus (compassion), Tikkun Olam (Repair of the World), and Amiut Yehudit (Jewish Peoplehood).

This year, the games took place in St. Louis between July 31st and August 5th. Team Houston and Team St. Louis included teens participating in basketball, flag football, soccer, volleyball, dance, and more.

We’re so proud of the leadership at indiGO Auto Group for being so involved in the communities in which their dealerships are located. It’s a pleasure to work with such a caring group of professionals!

To learn more about indiGO Auto Group’s community involvement, follow their blog.

A Grand Opening Celebration for Ashley Lanes Tavern

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We’re so proud of the team at Queen Street Hospitality for their new venture—Ashley Lanes Tavern, a new hot spot located at the recently renovated Ashley Lanes Bowling Center in West Ashley. Join us as we celebrate with them!

The Ashley Lanes Tavern Grand Opening Party will take place this Friday, August 19th, from 6pm to midnight. With the team at the Tavern and Queen Street Hospitality, we’ve planned an entire night of fun with $1 Jell-O shots, live music from Jump Castle Riot, beer tastings, $2.50 bowling games, and more. Plus, don’t miss out on their delicious food—mile-high burgers, grilled pimento cheese sandwiches, and Swig & Swine pulled pork.

The best part? One person in attendance will win a meet-and-greet with Darius Rucker, two tickets to his Charlotte concert on August 27th, and $200 in extra spending money. Customers can register to win this prize at Ashley Lanes Tavern between now and the Grand Opening Party, where the winner will be announced.

We’ll see you there!

If you want an extra sneak peek at the menu, check out this article on Eater Charleston.

Was your restaurant’s grand opening less than exciting? Let Momentum Marketing launch your business with style.

82 Queen Featured on Food Network’s Local Flavor Series

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Our client, 82 Queen, was recently featured on Food Network’s “Local Flavor: Charleston’s Fresh Shrimp” for their delicious BBQ Shrimp and Grits dish. The Local Flavor series focuses on different recipes made with various local ingredients from around the United States.  82 Queen’s BBQ Shrimp and Grits made an appearance alongside Roadside Seafood’s Fried Shrimp and Fleet Landing’s Lowcountry Boil.

Our rock star Director of Public Relations Emily Trogdon pitched this idea to the casting crew of Food Network, coached 82 Queen’s Chef Steve Stone (also known as Stoney), and was on-site during the filming to ensure that Stoney was comfortable and to make sure that this historic, popular dish was highlighted appropriately.

Check out the video and recipe on Food Network’s website.

Wondering why your restaurant hasn’t made it to Food Network yet? Let Momentum Marketing grow your exposure on the national scene.

Driving the Range Rover Evoque

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We’ve been having so much fun working on an ongoing review series for Baker Motor Company. Our Social Media Manager Julia Melvin and our Events and Content Manager Megan Busch have driven around town in a Porsche 718 Boxster, an Infiniti QX60, a Jaguar F-PACE, and now a Land Rover Range Rover Evoque convertible. This week, they gathered photos for Baker Motor Company’s social media and composed a blog reviewing the new Evoque.

Catch a snippet of the blog below, read the whole post here, and don’t forget to follow Baker Motor Company on Facebook to stay up to date with dealership news and automotive trends.

Need help marketing your business in intriguing ways? Give Momentum Marketing a call at (843) 377-8450.

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Spanning the Gap: A Review of the Land Rover Evoque Convertible

By: Megan J. Busch

I’m not a girl who knows a ton about cars. I’ve driven Jeeps all my life (as has my mother), and I really haven’t veered off that track—ever. So, I’ve teamed up with the group at Baker Motor Company to try new things, namely cars outside my norm. A few times each month, I’ll be driving one of Baker’s cars and letting you know what I think. This isn’t going to be a series of Car and Driver or Motor Trend reviews. It’s just a girl sharing her honest opinion about some nifty vehicles.

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Land Rover’s new Evoque convertible is a hybrid, but not in the sense that it has electric propulsion capabilities. Instead, it embodies the traditional adjectival hybrid definition—to be of mixed character. Aside from the Porsche 718 Boxster, this Evoque is undoubtedly the most fun car that I’ve driven for Baker Motor Company so far. It’s a beach wagon with a convertible top that makes me feel as though I’m eighteen again. On the other hand, the car’s character is sophisticated, high-end, and appropriate for a working professional. The chameleon-like automobile transforms from a practical vehicle with the top up to an exciting, youthful ride with the top down.

Not only does the Evoque seem to transcend the gap between teenager and adult, but it also covers the varying elements of the Lowcountry lifestyle. There’s no question that Charlestonians really love the outdoors, and the Evoque provides the necessary elements to traverse dirt roads leading to secret marshes and battle the floods of downtown. At the same time, inhabitants of the Holy City are classy, and the Evoque doesn’t cut corners on luxury, from the supple leather to the killer sound system.

I believe that this car compares most closely to a Jeep Wrangler. My first car was a 1996 purple Wrangler, and it had similar characteristics to the Evoque—minus the luxury (I had a tape player and hand-cranked windows). The Evoque takes that sense of excitement often attributed to the Wrangler and amps it up with features that are indulgent and elegant.

Read the full review on the Baker Motor Company blog.

LimRic Gives Back Through Apprenticeship Signing Day

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LimRic Plumbing, Heating and Air is a company that constantly pours resources and compassion back into the community. This week, the leaders at LimRic participated in Apprenticeship Signing Day in partnership with the Charleston Metro Chamber of Commerce and Trident Technical College. The program helps recent graduates and Trident Technical College students gain apprenticeships in the local community to ensure a smooth transition into the workforce. At Apprenticeship Signing Day, LimRic Plumbing, Heating and Air signed Khaseem Capers, a recent graduate of West Ashley High School. Khaseem will receive paid on-the-job training at LimRic and an HVAC certificate (or an associate’s degree if he continues on) through Trident Technical College. Plus, at the completion of the program, he will earn a Labor Apprenticeship Certificate via the Chamber of Commerce.

We’re thrilled that our client, LimRic Plumbing, Heating and Air, continually supports the community and invests in up-and-coming workforce talent!

Follow all of our clients’ community involvement on the Momentum Marketing blog!

Prepping for Press with Gwynn’s of Mount Pleasant

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Our favorite local department store, Gwynn’s of Mount Pleasant, will be featured in a beautiful photography spread in Charleston Style & Design magazine this fall. The luxury clothing and gift destination in Mount Pleasant recently underwent a renovation with a full remodel of the front façade and new high-end dressing suites for men and women. Charleston Style & Design’s fall issue will hit the stands in October, but this week, we’ve been busy behind the scenes preparing.

Momentum Marketing informed the magazine about all the hot news that has been buzzing around Gwynn’s of Mount Pleasant. Since then, our Public Relations Director Emily Trogdon has been working with the incredible team of editors, writers, and photographers at Charleston Style & Design to compile a 4 to 5 page spread detailing the updated exterior renovation and the additional 2,000 square feet of luxury dressing suites. Plus, there might be a few fashion-forward fall tips revealed in the article, so stay tuned!

We love working with the incredible team at Charleston Style & Design. It is a beautiful publication, and we’re excited to see the final product. Look for the article on newsstands this October, and follow Charleston Style & Design on Facebook to read the article online once it’s published!

Do you know how to pitch your news to local publications for editorial opportunities? Let the public relations team at Momentum Marketing help!

Fun Photo Shoot at Community Pizza House

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We always love bringing on a new client, and we’re excited to be producing some stellar marketing strategies for Community Pizza House, a new eatery owned by the restaurateurs of Steel City Pizza. The cozy restaurant is located right beside Tanger Outlets (perfect after a day of shopping, right?). Eager to update their website and gather images for social media and branding, we called in the team at Old Tripod—for the second time this week—to snap photos of Community Pizza House’s delectable pies.

We can’t wait see the edited shots from Old Tripod and begin integrating them into Community Pizza House’s marketing plan.

For event information and daily updates, follow Community Pizza House on Facebook.

For expert handling of your company’s marketing strategies, give Momentum Marketing a call at (843) 377-8450.

Behind the Scenes at the Ashley Lanes Tavern Photo Shoot

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We were so excited to coordinate and provide creative direction for a photo shoot yesterday at Ashley Lanes Tavern, a brand new concept from the team at Queen Street Hospitality (the parent group of 82 Queen, Lowcountry Bistro, and Swig & Swine). We partnered with Old Tripod to stage and style photos of the space, the food, and the drinks. Momentum’s Patti Travasos led the initiative by scheduling the shoot, ensuring that all needed photographs were taken, and making sure that each shot was perfect. Such photo shoots are made even easier with the incredible talent of Old Tripod! The photos will be incorporated into Ashley Lanes Tavern’s marketing materials—from social media posts to print advertisements.

Check out Ashley Lanes Tavern, open now at Ashley Lanes bowling alley in West Ashley. Read more about the new restaurant here.

Need help gathering the perfect images for your ads? Let Momentum Marketing step in and help!

Taking the F-PACE for a Spin

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Last week, our Social Media Manager Julia Melvin and our Events and Content Manager Megan Busch hit the road in a Jaguar F-PACE to test drive the SUV for our client Baker Motor Company. The day spent cruising Charleston’s streets led to plenty of photos for the dealership’s social media and a new blog for their site. Check out our review below!

PS: Julia and Megan even made a stop at our favorite local retail store, Gwynn’s of Mount Pleasant!

The 2017 Jaguar F-PACE: Beauty and Brains

By Megan Busch

I’m not a girl who knows a ton about cars. I’ve driven Jeeps all my life (as has my mother), and I really haven’t veered off that track—ever. So, I’ve teamed up with the group at Baker Motor Company to try new things, namely cars outside my norm. A few times each month, I’ll be driving one of Baker’s cars and letting you know what I think. This isn’t going to be a series of Car and Driver or Motor Trend reviews. It’s just a girl sharing her honest opinion about some nifty vehicles.

______________________________

This week, I sat behind the wheel of my very first Jaguar—the F-PACE. As I drove, I found myself thinking two things. First, how do I pronounce Jaguar anyway—like I would pronounce the animal name or like the British voiceover who annunciates the u in the brand’s iconic television commercials? Second, what makes this F-PACE different from the Infiniti QX60 that I just drove two weeks ago? If I were deciding between the two, what features would really make me choose the Jaguar over the Infiniti or vice versa?

The SUVs are really both solid options. After driving for a while, I found that the Jaguar attracted more double-takes from passersby. The brand has made a name for itself in American culture, and the fierce cat adorning the grille immediately reveals the luxury of the vehicle. The F-PACE was sharp and precise in its movements, sporty in its demeanor, and reminiscent of a sports car. However, it didn’t seem like a purchase purely for fun (perhaps how some would consider the F-TYPE or another coupe). The F-PACE is practical. It’s able to seat additional passengers, tote anything from groceries to a SUP board, and roam through Charleston’s downtown streets with agility (even when there is a little flooding). The F-PACE excels at creating a luxurious driving environment, while still incorporating practical elements needed for a convenient commute or a long road trip.

Read the full post here.

 

If you’re looking for innovative ways to spread the word about your business, give Momentum Marketing a call at (843) 377-8450.

Baker Buick GMC Cadillac Sponsors QDMA Lowcountry Branch REACH Banquet

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The Quality Deer Management Association (QDMA) is a national non-profit organization with local branches focused on conserving the future of white-tailed deer, wildlife habitats, and the hunting heritage. According to QDMA’s mission statement, “Since 1988, QDMA has worked to promote sustainable, high-quality deer populations, wildlife habitats, and ethical hunting experiences through research, education, advocacy, and hunter recruitment. QDMA teaches deer hunters how to improve local deer populations, habitat, and hunting experiences.” Baker Buick GMC Cadillac was proud to sponsor the local branch’s 6th Annual REACH Banquet, a celebration that encourages Research, Education, Advocacy, Certification, and Hunting Heritage.

The event, held at Omar Shrine Temple in Mount Pleasant, drew over 500 outdoor enthusiasts to enjoy delicious catered food—from deer-meat sliders and barbecue to quail and collard greens—a silent auction, a live auction, and plenty of games and raffles. Baker Buick GMC Cadillac featured six GMC vehicles at the event—two Sierra 1500s, two Sierra 2500s, an Acadia, and a Yukon Denali. QDMA guests enjoyed checking out the trucks and SUVs on display throughout the night. Thanks, Baker Buick GMC Cadillac for supporting this local organization!

Looking to place your product in front of the right crowd? Let Momentum Marketing organize targeted sponsorship opportunities for your brand.

82 Queen’s She Crab Soup Recognized by Eater Charleston

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This week, Eater Charleston released a list of “Charleston’s 16 Most Iconic Dishes,” and we’re thrilled to see our client 82 Queen on the list. Eater Charleston is known for their insider tips about the Holy City’s restaurant scene and their always-useful Heat Map, a compilation of local foodie hotspots. This particular list, published at the beginning of this month, features dishes indicative of Lowcountry cuisine. Of 82 Queen, writer Erin Perkins described, “Tourists love, love, love to visit 82 Queen for she crab soup. An almost too-rich combination of cream, crab meat, roe, and sherry, she-crab soup is said to be a throwback recipe from 1920s Charleston.” Not only do tourists love this quintessential Lowcountry spot, but locals relish in the shrimp and grits and downtown garden ambiance.

Congratulations to 82 Queen for snagging a spot on Eater’s “Charleston’s 16 Most Iconic Dishes” list!

Looking for quality PR? Call Momentum Marketing at (843) 377-8451.

Cooper River Bridge Run Appears on Lowcountry Live

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Last week, Lowcountry Live interviewed Benita Shaw, Assistant Race Director and Volunteer Coordinator of the Cooper River Bridge Run, to discuss the upcoming 2017 race and the new poster and tee-shirt design. Although they’re not ready to reveal the winner just yet, the judges for the Cooper River Bridge Run design contest convened and selected an image for the 2017 race. The organizers are excited to share that design with the public later this month. However, you can check out the top five finalists in this Lowcountry Live interview.

Don’t forget to register for the Cooper River Bridge Run, scheduled for April 1, 2017. Thousands have already signed up, and the organizers expect the race to sell out this year. In conjunction with the actual race, participants will be able to enjoy “40 Days and 40 Nights” of celebrations leading up to race day. We’re looking forward to seeing you in April!

Do you know the ins and outs of promoting a community event? Let Momentum Marketing lead the way. Give us a call at (843) 377-8450.

Checkin’ Out a New Local Venue: Sweetgrass Event Center

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We love to always have the perfect spot in mind for any event our clients want to host. So today, we met with the team of Sweetgrass Event Center to take a tour of the newly renovated venue. What was once a church is now a highly luxurious space equipped with multiple party areas—the grand Sweetgrass Hall, the Gazebo Grounds, and the Gullah Room. The rental includes the use of the building and gardens (depending upon your rental agreement), a bridal suite, handicap accessibility, the option to tent the entire patio, and 75 on-site parking spaces. We were impressed by the blank open space ready to set the scene for anything from a Roaring Twenties fête to an intimate garden party. The venue’s rules are flexible, allowing event hosts to bring in their own catering from a professional company and choose whatever reputable vendors they’d like to help make the day extra special (although the team at Sweetgrass is happy to help with suggestions of trusted companies).

We were excited to see the transformation of the space—with updated finishes and top-of-the-line technology—and envision many different events in the heart of the Lowcountry for our amazing local clients.

Looking to plan a party to wow your customers or reward your hardworking employees? Give the experts at Momentum Marketing a call today at (843) 377-8450.

Weekend Fun Work for the Momentum Team

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Over the past two weekends, the girls at Momentum have been working for LimRic Plumbing, Heating & Air. We all grabbed a branded koozie and snapped photos of our hot weekend and cool drinks to create compelling Facebook and Instagram posts about LimRic’s knack for keeping the Lowcountry cool. The results? Inventive social media content for one of our award-winning clients.

Need interesting social media content for your company? Let Momentum Marketing be creative for you!