Momentum Gears Up For College Football Season With Client Palmetto Moon

The Momentum office is busy gearing up for college football season! Momentum client Palmetto Moon is your college football headquarters and carries everything you need for game day including jewelry, apparel, posters, koozies, t-shirts, tailgating gear, and so much more. It’s an endless array of garnet and orange in all eight stores throughout South Carolina!

The Momentum Team put together a layered campaign to promote all of the incredible collegiate products Palmetto Moon offers. We created a “What Color Do You Bleed” television campaign, hosted a specialty college spirit photo contest for the store’s 60,000 Facebook fan base, facilitated a live ESPN radio broadcast with host Bobby Hartin on August 21^st from 3-6 pm at the Northwoods Mall location, and of course created Palmetto Moon’s exclusive 2013 football season BEAT GEAR for Clemson and Carolina. For every game, Clemson and Carolina fans use their BEAT GEAR (stickers, koozies and t-shirts) to show their school spirit with their fingers crossed to “beat” the opposing team.

So if you haven’t heard, stop by Palmetto Moon and get everything for game day!

Momentum Marketing blends traditional media, events, social media and more to create innovative marketing strategies that work! Give us a call at (843) 377-8450 to learn more about our team.