Wonder Works Attends Toy Fair in New York City

This weekend, Wonder Works employees, or “Magic Makers,” attended the Toy Fair in New York where they got to view the hottest new products and gadgets. While at the Toy Fair, the Wonder Works crew also had the opportunity to see Rainbow Loom Inventor, Choon, win the 2014 Toy Of The Year award!

Here at Momentum, we have a special place in our hearts for Rainbow Loom as we’ve become an integral part of elevating the Rainbow Loom craze in Charleston, South Carolina with our client Wonder Works! Momentum created the platform for Rainbow Loom mania in Charleston by facilitating many successful Wonder Works events and promotions that showcase Rainbow Loom.

In addition to designing in-store print materials and doing all of the organic advertising, we facilitated Choon’s visit at this year’s Elfstravaganza event and created Rainbow Loom classes that began in summer 2013. The weekly classes are thriving and have been a huge draw for Wonder Works.

You can check out videos from the Wonder Works’ journey to Toy Fair on their YouTube channel HERE.

Are you looking for creative ways to elevate your brand? Contact us at info@momentumresults.com or call us at (843) 377-8450 and we will be happy to talk with you!