As the cold temperatures settle into the Lowcountry, we wanted to make LimRic top of mind for all residents and businesses who may experience heating system issues, or want to make sure their heating system is healthy. Our digital team built out a display advertising campaign which targeted homeowners in popular Charleston neighborhoods via a satellite geofencing tactic. Our message was clear, fun and concise, with a subtle play on Game of Thrones: “Winter is Coming. Is your heating system ready? Call the LimRic Heating Specialists. Available 24/7.” A prominent call to action button of “Schedule Your Appointment Today” allows potential customers to click through to the LimRic website Heating page where they are able to call the LimRic experts or fill out a form.