In advertising, there is a fine balance between a perfectly executed product comparison and a "smear" campaign that inevitably backfires. An advertisement is considered a success when the commercial or print ad persuades a consumer to purchase your product- without feeling like the ad distastefully attacks
Momentum is always hard at work collaborating with press and creating new advertisements and strategic ways to elevate brand awareness. Just this week, it has been a whirlwind for Baker Motor Company who was featured in Automotive News, released a television spot for the new Cadillac facility, and
The "Loom Boom" craze has spread throughout the country and has now caught like wildfire here in the Lowcountry. Last week, Christine Osborne, Head Magic Maker at Wonder Works, appeared on WCIV ABC News 4 to discuss Rainbow Loom's popularity. "The loomania isn't really just an obsession.
Our client, Baker Motor Company has just been recognized by Automotive News in a big way. The CEO and Founder of Baker Motor Company, Tommy Baker, recently gave an interview to Automotive News because Baker Motor Company was listed as one of the “Best Dealerships to Work For.”
Aside from creative strategy and business aspects, there is one common thread that Momentum Marketing shares with our clients: the importance of giving back to the community. In 2008 our Agency Principal, Pam Hartley, co-founded the Charleston Basket Brigade with Michelle Scarafile. This is not only
Momentum Marketing is very proud of the work we accomplish on a day-to-day basis, but we are also very proud of the work our clients do- especially for the community! Two of our clients have been named finalists for the 2013 Charleston Magazine Giving Back