Momentum Marketing Rolls Out Unexpected Twists During Rolls-Royce Motor Cars Charleston Debut Celebration

Momentum was hard at work at last night’s Rolls-Royce Motor Cars Charleston Launch Event at Baker Motor Company CEO and President, Tommy Baker’s private residence on Sullivan’s Island, SC. Approximately 100 guests enjoyed great food, drinks, innovative entertainment and more during our momentous event.

The President of Rolls-Royce Motor Cars USA, Eric Shepherd, was in attendance, as well as other key Rolls-Royce executives.

The Momentum team worked for months planning the event from start to finish. Launching an iconic automotive brand like Rolls-Rolls for Baker Motor Company, we knew this event needed to be as exceptional as the brand itself.

We created the theme ‘Expect the Unexpected’ and delivered unexpected twists like entertainment from American Idol’s Elise Testone and her full band, fire dancers, a giant floating ball acrobat performance in the pool, a New Orleans style jazz quartet, a quick sketch artist and more.  We commissioned local favorite Carolina Coasters to create the ultimate parting gift for our guests – a custom Rolls-Royce coaster.

One of our very favorite event planners, Sha Sha Harnick from Distinctive Events helped bring our vision to life effortlessly.  From a scotch and bourbon tasting bar on the dock to Cru Catering’s incredible taco and paella stations, Jeni’s Gourmet Ice Cream and more, every detail was thoughtful and distinctive.

Momentum agency principal, Pam Hartley said, “It was a spectacular evening benefiting Tommy Baker’s vision of white glove customer care and delightful twists. We focused on showcasing the brand in unexpected ways including placing seven vehicles at the entrance, rides for all guests in the Wraith, Ghost and Phantom, and clever logo placement throughout the event. I’m proud of what our team accomplished on behalf of Baker Motor Company and we are grateful to have had the opportunity to present this brand to Charleston in such grand style.”

To view all the photos from the evening, visit Baker Motor Company’s Facebook page.

If your company is ready to take your marketing to the next level, contact Momentum Marketing today at info@momentumresults.com or 843.377.8450.