Momentum Marketing Facebook Promotion Receives National Distinction!

We’re thrilled to announce that a successful facebook cause promotion we created and executed in December 2010 was recently recognized as a Marketing Achievement Finalist at the 2011 Retailer Excellence Awards (REA) this past weekend in NY,NY.  Momentum client, Wonder Works was recognized for the “Week of Wonder” we initiated December 1-7, 2010. For every new person who liked Wonder Works on Facebook, the local retailer donated a toy to MUSC Children’s Hospital Happy Wheels Cart, which provides a toy weekly to every child in the hospital. Through Wonder Works, we were able to gain an additional 5,668 Facebook “likes” for the retailer in one week PLUS an additional 1000+ “likes” the following week and congruently donate 6,668 toys to Happy Wheels!

We’re so proud of creating a powerful promotion that earned our client this REA designation. “We took an simple idea and piloted it with our client Wonder Works,” said Momentum founder Pam Hartley.  “Wonder Works was committed to giving toys to this worderful organization so we created a way for the community to give alongside Wonder Works just by clicking “like” on facebook.  We were blown away with the response from the Charleston facebook community.”

Do you need help developing an award-winning social media campaign? Contact Momentum today.