Here at the Momentum Marketing office, we are all suckers for our lovable, fluffy, four-legged children, in addition to our obsession with commercials that tug at our heartstrings. So today when we stumbled across the new Petco commercial, “The Power of Together”, we all got
Our good friend Ellen Stebbins, co-founder of The Lowcountry Business Network, passed this article by Dr. Mercola onto us and we thought it was worth publishing. The degree of "happiness" of business owners and staff is oftentimes the biggest determining factor of whether or not a
Pepsi Max's core message is living to the max, and with a spokesperson such as NASCAR legend Jeff Gordon, they definitely put the "pedal to the medal." If you haven't seen this video yet of Jeff Gordon's prank test drive, you are soon going to be
Last week, we shared Oreo's success during the Super Bowl electrical snafu. We wanted to investigate a few of their other social media initiatives, and here is what we found: The team behind Oreo is ridiculously good at social media. They are very good at creating simple images that are
When a power outage affected the Super Bowl Sunday night, Oreo capitalized on the event with a hastily-designed, albeit, brilliantly simple ad. Oreo tweeted this ad with the caption "Power out? No problem." Since then, it's been retweeted more than 14,000 times and received thousands of
Despite the brief power outage at the Mercedes-Benz Superdome last evening, Mercedes-Benz itself came out a clear winner of the Super Bowl. The Superdome sparkled Sunday night. A huge Mercedes-Benz emblem hung from the center of the playing field. Full-size glamorous images of Mercedes-Benz vehicles filled
Sunday is the Super Bowl, of course, and we suspect that you'll be watching as much for the commercials as for the game -- we do! Of course, the ads are legendary, as well as the ad prices, something akin to a hefty price tag of $4 million
According to Ad Week, the average consumer has 29 brand friends on social networking sites, up from just seven a year ago. However, statistics says that only 39 percent interact with brands regularly or all the time, with the rest doing so occasionally or hardly/never.The biggest
Have you heard about Kickstarter? It's an online platform that lets users raise funds for their creative goals, such as funding their work to develop a video game, launch a new invention, draw attention to a social crisis, and much more. This year especially, the website
Have you seen the Dollar Shave Club video yet? What started as a video advertising a start-up online product has since gone viral, with more than 4 million views and counting on YouTube. Check out the video here: [youtube=http://www.youtube.com/watch?v=ZUG9qYTJMsI] The cheeky, fun video is similar to the
