Porsche St. Louis Welcomes Porsche Cars North America and the 2017 Panamera to Their New Facility
On Tuesday, December 20th, indiGO Auto Group’s Porsche St. Louis revealed the brand-new 2017 Panamera (to be released in the United States in February 2017), and Momentum Marketing was thrilled to plan the event! St. Louis was one of only eight cities in the nation to receive the honor of unveiling the new vehicle in the United States before its release. The evening was even more special to the team at Porsche St. Louis because it also celebrated the completion of their new facility at 2970 South Hanley Road. BRAVO to indiGO Auto Group for another sleek dealership that honors the heritage of Porsche.
During the evening, the crowd was addressed by Todd Blue, Chairman and CEO of indiGO Auto Group; Kelly Wolf, COO of indiGO Auto Group; James Drake, General Manager of Porsche St. Louis; and VIP guest Joe Lawrence, Executive Vice President and COO of Porsche Cars North America. In honor of the new building and the relationship between indiGO Auto Group and Porsche Cars North America, Mr. Blue presented Mr. Lawrence with a gift of partnership between the international brand and the local dealership.
The excitement grew throughout the evening as guests waited for the unveiling of the Panamera. After the Porsche cover was lifted off the car, everyone had the opportunity to sit in the driver’s seat, rev the Turbo engine, and take a peek under the hood.
We were honored to be a part of such a beautiful event. Agency Principal Pam Hartley said, “The event was such a spectacularly styled welcome to the St. Louis community. The facility is stunning, and we were so happy to see hundreds of Porsche enthusiasts come out in full force to get a glimpse of the building and the new Panamera. BRAVO to Todd Blue and his professional team in St. Louis.”
Need help launching a new product or celebrating a new facility? Give Momentum Marketing a call at (843) 377-8450.